Presenter: Kim Richards, KDR PR
Core Area: 
Instructional Planning and Delivery 1D; Learning Environment 4A, 4C; Professional Practices and Responsibilities 6B, 6C, 6D
Grade Level: 
Elementary & Secondary
Hours: 3

What impact do you want to have on your leadership and school community? How can you turn your professional goals into a reality? In this 3-hour course, Kim Richards walks you through a step-by-step journey of how to lead with clarity through improving your unique skills. Once you have completed this session, you’ll have a clear vision of how to achieve your leadership goals.

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Leading With Clarity provides a simple communication framework that puts your unique strengths to work as a leader. This helps to unify and activate your school community around a shared vision.

This 3-module course is a comprehensive, step-by-step implementation program that not only teaches you the high-level concepts but also how to roll them out into a practical, day-to-day action plan that you and your team can follow. The result? A shift in mindset about your role as leader and communicator along with a detailed roadmap and plan to follow.

Leading with Clarity is a unique school leadership program because it starts with self-awareness and self-reflection. It then zooms out to system-wide communication with all stakeholders and also teaches the nitty-gritty detail that is often overlooked in planning. This is an excellent course for administrators, teachers, and student leaders.

In this 3-hour course, you will learn:

  • How to create a foundation with clarity and intentionality
  • How to understand your strengths and communication style
  • The power of self-reflection practices
  • How to profile your audience
  • How to solidify your messages
  • How to take action toward your goals
  • How to collect and evaluate feedback
  • How to use survey data to refine messaging
  • How to celebrate a new culture of openness

Presenter Bio

Kim is a communication strategist passionate about education innovation. For the past decade she has been a consultant for mission-driven organizations, serving education nonprofits, K-16 schools and community-minded companies managing communication strategy and public outreach efforts.

In 2012, she co-founded STEAMConnect with UC San Diego Extension and built a community of STEAM enthusiasts from across the world driven to change how we think about STEM, arts, and creativity in education. Years later as External Director for Digital Promise and the XQ Super School Project at Vista High School, she supported the school’s large-scale transformation by building systems and infrastructure for communications, partnerships, and media exposure. As an extension of the XQ project and her work supporting school leadership, Kim created Leading with Clarity, a communications training for school leaders with the goal of improving school culture, community engagement and, ultimately, student outcomes. The course is designed broadly enough to also benefit teacher and student leaders.

Most recently, she advanced the communications strategy and expansion of Illumina’s STEM education outreach program as part of the company’s corporate social responsibility efforts. Kim is also now Vice President at Havas Formula heading up a business-to-business technology division working with innovative companies to define and expand their public relations strategies. Earlier in her career, she managed media and investor relations for life science companies. Kim earned her bachelor’s degree in Communication from Santa Clara University.


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