Crafting Your Brand Identity

$40.00

Presenter: Andrew Marotta, Andrew Marotta: Surviving & Thriving
Core Area: Domain 1 Strong School Leadership and Planning Indicator 1.1, 1.2, 1.5; Domain 2 Effective, Well-Supported Teachers Indicator 2.1, 2.2, 2.4; Domain 5: Effective Instruction Indicator 5.1
Grade Level: Elementary & Secondary
Hours: 1

What kind of leader do you want your school community to experience every day? In this 1-hour course, author Andrew Marotta of Andrew Marotta: Surviving & Thriving guides principals through intentionally crafting their leadership brand, from values and visibility to influence and impact. With practical strategies and reflective moments, this course helps school leaders align actions with purpose, build trust, and lead with clarity, confidence, and authenticity in today’s demanding educational environment.

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Description

How do the everyday choices you make as a leader shape how students, families, and colleagues experience you? In this course, Andrew Marotta of Andrew Marotta: Surviving & Thriving explores the idea of building a personal leadership brand rooted in values, relationships, and intentional action. Through stories, reflection, and practical strategies, leaders are encouraged to clarify who they want to be in their school community and how to consistently model that vision.

This course emphasizes goal-setting, learning from mentors, managing positive influences, and showing up with confidence and purpose. Whether you’re early in your career or growing into your leadership role, you’ll gain tools to strengthen your impact and presence in meaningful ways.

In this course you will learn:

  • How to define and live out your personal leadership brand
  • How to set goals aligned with your core values
  • How to learn from mentors and successful educators
  • How to build positive habits and influences
  • How to lead with confidence and authenticity

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SKU AMST-1399 Category